Apple discontinues iPod, after 20 years

Apple discontinues iPod, after 20 years

The iPod, the first MP3 player that could hold 1,000 songs and had a 10-hour battery life, transformed how we listen to music.The US tech giant said its iconic music player had now been made redundant by phones that could also play music.

Apple has discontinued the iPod, 20 years after it was released.

The discontinuation was a long time coming. But years ago, before the product stalled out, lost its identity, and was made wholly unnecessary by the iPhone, it featured some of Apple’s finest design and arguably represented the iPod at its peak — tiny, fun, and focused. My Red Nano has been alive for 17 years, been in the washing machine and dropped countless times (obviously not on purpose) and is still living til this very day. They don’t make tech like they used to, I know my iPhone would not have been able to endure half as much as the Nano has. It’s debatable on whether or not the iPod is 100% irrelevant in todays market as there are countless reason’s why one would prefer to use their iPod for music over the iPhone;

iPod nano is still fully functional as it was when it was released. You can still synchronize iTunes Store purchases to iPod nano or music ripped from CDs.

The sound clarity in the iPod is lively and dynamic in comparison to the iPhone. On the other hand when you listen to music on iPhone, it sounds little flat and much more focused towards its base rather than its vocals. 

Throughout lockdown people turned to their iPod’s for long walks and the 1 hour they were allowed out to excercise – statements from iPod users were full of praise that allowed them to listen to music without any notifications and be fully immersed in their choice of music without scrolling through platforms promoting negative information.

Thinking about the iPod Nano being discontinued and the whole iPod range now being described as obsolete brought back pleasant memories of the device’s launch in 2005. It’s hard to overstate just how impressive an engineering feat the sliver-like little gadget seemed at the time, or the degree to which it carried an irresistible OMG I want that vibe that few Apple products before or since have matched. And it was also a bold marketing move to release an all-new small iPod with a new name given the features of the device it replaced.

One of the reasons I hold my iPod Nano so dear is because it was bought for me by my nan, who has since passed away and is very much missed. It was my first Apple product that I owned and could personalise my own playlist’s and listen to whatever I wanted to on it. It’s a simple way for me to remember my nan’s generosity and kind nature and how much she understood my love of music. I am still able to upload tracks on to the Nano but I prefer to keep it as a time capsule, playing songs and albums that evoke memories of my teens, when Grime music was still very much underground and raw.

Greg Joswiak, Apple‘s senior vice-president of worldwide marketing, said: “Today, the spirit of iPod lives on.

Similar MP3 players released by Microsoft and Sony did not have the same success as the iPod.

The company has been slowly killing its iPod range in recent years, with mobile phone technology enabling customers to listen to music services on their phones.

Without the iPod, there would never have been an iPhone or iPod, according to its inventor Tony Fadell.

Stay safe, love music and take care,

Sammi xx

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